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Doing Focus Groups
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Doing Focus Groups

Second Edition

Volume: 4

September 2018 | 224 pages | SAGE Publications Ltd

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

 
1. Introducing focus groups
 
2. Focus groups in practice
 
3. Focus groups in context
 
4. Research design
 
5. Sampling
 
6. Generating data
 
7. Ethics and engagement
 
8. Making sense of data
 
9. Getting the most out of focus groups

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ISBN: 9781473912441
£29.99

SAGE Research Methods is a research methods tool created to help researchers, faculty and students with their research projects. SAGE Research Methods links over 175,000 pages of SAGE’s renowned book, journal and reference content with truly advanced search and discovery tools. Researchers can explore methods concepts to help them design research projects, understand particular methods or identify a new method, conduct their research, and write up their findings. Since SAGE Research Methods focuses on methodology rather than disciplines, it can be used across the social sciences, health sciences, and more.

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