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Attitude is Everything

Attitude is Everything
Achieving Hair Raising Profits in Business

First Edition
  • Jawed Habib - Chairman, Jawed Habib Hair & Beauty Ltd.

November 2019 | 228 pages | SAGE Response

Stop giving up on your dreams and start turning them into reality. The journey to a successful life starts with the superpower called Attitude. Jawed Habib believes that the right attitude can make you a winner.

Attitude is Everything unravels the dynamic professional journey of the hairdresser turned entrepreneur and politician, Jawed Habib, who in this book unfolds the secrets of his success in building one of the world’s leading hair and beauty empire.

Get Out of Your Comfort Zone
Make Persuasion Your Pay Cheque
Be Unafraid of Experimenting
Old Ways Don’t Open New Doors
The Aam Aadmi Model of Business
Taking the Leap into Franchising
My Indian Way of Marketing
Going Global
Giving Back to the Society
My Journey and My Learnings

I have known Jawed for many years and his passion for his profession is of the highest standard. In the hairdressing business, talent and passion are very important. Hairdressing, like any other profession, needs strong foundations. Jawed, in his book has mentioned many experiences, which he feels would benefit all those who wish to become entrepreneurs. I am confident that everyone who reads his book would want to emulate him.

Prithviraj Singh Oberoi,
Executive Chairman, The Oberoi Group

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